With its rich history and growing economy, Waukesha has proven to be a successful location for both large and small businesses.
At the start of 2010 Waukesha County had 12,702 private businesses and 24,387 private small businesses, with the City of Waukesha hosting 4,777 of those businesses. By the end of 2009, manufacturers and merchants in the City of Waukesha had a combined sales total of $8,809,717, which does not include $1,248,123 in retail sales alone. Clearly, the data shows that Waukesha offers great revenue opportunity, but successful business opportunities come with the challenge of successful marketing.
In order for any business to be successful a marketing plan must be established so that your products and services will be known to local customers throughout the geographical location of your business. Most business owners know that marketing with newspaper ads, brochures, or having your business featured on radio and television ads can become a very expensive business investment. But what else is there? You have to get your business information in front of people in order for… Continue reading